Fri, 29 March 2024
Curious about the groundbreaking strategies and insights unveiled at this year's ECF Live event? In this episode, I’m joined by Bill D'Alessandro, a seasoned entrepreneur and CEO of Elements Brands, and we’re diving into the highlights and takeaways from our 2024 event, including the pivotal role of cash flow, the impact of social media platforms, and the importance of embracing long-term strategies over quick exits. Tune in as we explore the insights from ECF Live, diving into the art of building a business that balances personal cash flow with increasing its market value (and why it’s important to increase these simultaneously). We'll also dissect TikTok's influence on eCommerce, examining everything from looming bans to its untapped potential for boosting sales, and highlight the crucial role of authentic messaging and branding in paid media strategies. You can find show notes and more information by clicking here: https://bit.ly/3ITzoMZ Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email. |
Fri, 22 March 2024
Feeling overwhelmed by the constant flood of content online? In this episode, I’m joined by Tracey Wallace, the Director of Content Strategy at Klaviyo and the mastermind behind the Contentment newsletter, and we are peeling back the layers of the content marketing world to look at the challenges and opportunities for businesses online. Listen in as Tracey shares her insights on the evolving landscape of content marketing, from the resurgence of webinars to the power of authenticity in building customer engagement. You'll learn how traditional SEO tactics are adapting to new digital norms, strategies for avoiding burnout while staying creative, and why you might not be seeing the same impact with your SEO today. You can find show notes and more information by clicking here: https://bit.ly/4ca5gul Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email. |
Fri, 15 March 2024
Have you ever wondered what it takes to navigate the unpredictable world of eCommerce investments? Today I sit down with Bill D'Alessandro, a veteran entrepreneur and investor, to explore the highs and lows of putting your money into online businesses. Listen in as we discuss how to best navigate the eCommerce investment landscape, the importance of trust when it comes to partnerships, the nuts and bolts of acquiring businesses, and the strategies for handling unforeseen hurdles. We also talk about the financial and tax considerations of investments, the importance of due diligence and stress-testing deals, and the dynamics of investing with friends and family. You can find show notes and more information by clicking here: https://bit.ly/42PZRnJ Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email. |
Fri, 8 March 2024
Curious about how AI is changing the eCommerce industry? Today I’m joined by Charlie Guo, ECF member and the visionary behind Crowdmade.com. We’re diving into the role of AI in modern online businesses, from enhancing customer interactions to streamlining business operations. Listen in as Charlie shares how AI can be used to boost customer engagement and improve operational efficiencies, as well as the role and impact of influencers in the eCommerce space. We also discuss AI’s current capabilities, forecast the direction of AI in eCommerce, dive into tech advancements and limitations, and look at the upcoming opportunities that AI offers. You can find show notes and more information by clicking here: https://bit.ly/3P75tEF Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email. |