eCommerce Fuel

I was recently looking through the new members to the eCommerce Fuel community and there was one company that caught my eye: Mountain Gazette. Mike Rogge, founder and owner, joins me today to talk about his journey re-launching and breathing new life into the beautiful oversized magazine that celebrates all things mountain sports, adventure sports, and the outdoors.

Listen in as Mike shares what it’s like to buy something from the past and revive it, how he is marketing the magazine, and how he has built a team of in-house and freelance contributors. We also discuss the economics of print media and content, and geek out about all things sports and the outdoors in general. Mike has a truly interesting story and has built something super cool, so this is an episode you won’t want to miss!

You can find show notes and more information by clicking here: https://bit.ly/3EBEpYe

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

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Direct download: EP457ECOMMERCEFUELv2.mp3
Category:general -- posted at: 6:00am EDT

If you’ve been out and about on a Sunday, you have probably come across the product created by today’s guest. Chris Ruder is the Founder of Spikeball.com and he has a really cool story about how he started the company and ran it as a side hustle for five years before taking it full-time and growing it to where it is today.

Listen in as Chris shares what it was like raising the initial $100k he needed to launch the business from friends and family, why he never considered using third-party investors, and the lessons he learned mixing business and personal. We also dive into the marketing strategies that Chris has employed, why he has never relied on paid advertising, and how he has leveraged community, connection, and word of mouth to scale his business.

You can find show notes and more information by clicking here: https://bit.ly/3tp0WlK

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP456ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

How do you build a great routine in your life as an entrepreneur? Is it possible to have a schedule that allows you to have flexibility, get things done, see your family—and is also efficient so that you’re not working 80 hours a week? This episode is for all the hyper-efficiency and optimization geeks out there because I'm answering these questions and more.

I’ve experimented with a lot of different methods and hacks over the years to get the most out of my day, and today I’m talking through the things I have tried. Listen in to hear what has worked to optimize my routine, what has not worked for me, and a quick and dirty overview of my current daily schedule. I also share why I almost always push back on phone call requests, what I’m doing to optimize efficiency in the long term, and why I make deep work blocks a priority to really dig into meaningful work every week.

You can find show notes and more information by clicking here: https://bit.ly/3UJ2kv3

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP455ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

Even a decade into eCommerce, I am still often amazed by the variety of things that people make a living from selling online. From high-end toilet seats to live chickens, it never ceases to blow my mind, and it’s so cool to see people build really niche, and really interesting, businesses. In today’s episode, I’m flying solo and diving into the nitty-gritty of our Charlotte event. I'll be sharing some of the more interesting and unique takeaways that came out of the event and giving you a flavor of what you can expect at a regional event.

Listen in as I go over interesting takeaways from not only a tactical perspective, but also from a fun and personal perspective. You'll hear examples of amazing brand and customer experiences, what it was like walking through a FedEx facility (I highly recommend everyone do this at some point in their life), and one of the most popular facets of the event.

You can find show notes and more information by clicking here: https://bit.ly/3Nt9y3K

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP454ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

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