eCommerce Fuel

Today I sit down with Bill D'Alessandro to make some bold ecommerce predictions for 2018.

You can find show notes and more information by clicking here: http://bit.ly/2B7ccJF

Direct download: EP204.2ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Anastasia leveraged the readership of her popular blog to jump­start the business. So she knows a thing or two about building and connecting with an audience via the written word.

You can find show notes and more information by clicking here: http://bit.ly/2B9ZLdz

 

Direct download: EP204ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Andy Hayes from PlumDeluxe.com talks about how to grow a blog and how they've used the platform to generate close to two-thirds of their sales.

You can find show notes and more information by clicking here: http://bit.ly/2zCIrzw 

Direct download: EP203ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

The founder of the popular Leadpages software is getting into cryptocurrency. Let's geek out together talking cryptocurrency with Clay Collins.

You can find show notes and more information by clicking here: http://bit.ly/2nuPs0U

Direct download: EP202.5ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Learn how to build a highly profitable portfolio of eCommerce businesses.

You can find show notes and more information by clicking here: http://bit.ly/2iUN11X

Direct download: EP202ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Hiring a business manager can free up your time if done correctly. Learn the strategies to find, hire and incentivize the right person.

You can find show notes and more information by clicking here: http://bit.ly/2y4IP6d

Direct download: EP201ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

This Fall we hosted "ECF Week", where community members in 20+ cities across the globe got together to connect.

I couldn't make all the events but I did my best and joined 8 meetups in 9 days. It was a roadtrip and the likes of which I've never attempted before. 

You can find show notes and more information by clicking here: http://bit.ly/2zBZimU 

Direct download: EP200ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Learn how to calculate your customer lifetime value and how to use it to grow and improve your business.

You can find show notes and more information by clicking here: http://bit.ly/2lx8t1E

Direct download: EP199ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Andrew Egenes and Phillip Naples from Unbrokerage.com join me to talk what types of eCommerce insurance store owners need to protect themselves.

You can find show notes and more information by clicking here: http://bit.ly/2lAnzDI

 

Direct download: EP198ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Earlier this year I came close to buying a mid 7-figure business with a team of 15 people.

At first, it looked like a diamond in the rough.  A business I could purchase relatively cheaply, spend a short time improving and systemizing and then step back to enjoy significantly improved profitability.

 But after doing my diligence and talking with others I realized it ultimately wasn't the right opportunity for me.  

 How could I have initially been so excited about something that clearly wasn't the right move?  

 Today I share the 7 questions that prevented me from making a very, very expensive mistake... ...and perhaps will help you at some point, too.  

You can find show notes and more information by clicking here: http://bit.ly/2gG7Z80

Direct download: EP197ECOMMERCEFUEL_.mp3
Category:general -- posted at: 6:00am EST

Our discussion recorded while camping covers his time working with Zappos founder Tony Hsieh, travel, and (of course) lessons learned from making numerous investments in the eCommerce space.

You can find show notes and more information by clicking here: 

http://bit.ly/2hLQAHt

Direct download: EP196ECOMMERCEFUEL_1.mp3
Category:general -- posted at: 6:00am EST

John Cavendish joins me today to share his experience growing an FBA Amazon Europe business and discuss the ins-and-outs of what you need to consider if you want to be successful.

You can find show notes and more information by clicking here: http://bit.ly/2hA9gtI

Direct download: EP195ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

We dive deep about the ins-and-outs of raising money, building company culture and how to screen for pro-active employees when hiring. 

You can find show notes and more information by clicking here: http://bit.ly/2y3Byql

Direct download: EP194ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Over the last nine months I've been a total slacker.

The previously weekly podcast got cut back to one flimsy episode a month while I took a sabbatical to take a little time off and figure out what I wanted to do next.

Well I'm thrilled to announce that the podcast is returning to its weekly schedule and I've finally figured out what I want to do with my life.  

(Spoiler: Decided against the full-time mime gig.  Turns out it wasn't as lucrative as I thought.)

Today on the show I'm excited to bring back the podcast full-tilt, share what I've been up to and what I see ahead for eCommerceFuel.

You can find show notes and more information by clicking here: http://bit.ly/2y8p7Kn

Direct download: EP193ECOMMERCEFUEL2028129.mp3
Category:general -- posted at: 6:00am EST

In the second episode of our SEO series, SEO expert and founder of 180Marketing Jeff Oxford explains how to optimize your internal links to generate more traffic. While internal linking is not the most important SEO factor, solid internal structure will make it easier for Google’s crawlers to index your pages.

Jeff explains whether old SEO strategies like PageRank, sitemaps, and domain authority are still relevant in 2017. Separating fact from myth is the most important lesson from this episode and will ensure you’re using your time effectively.

Jeff also walks us through a step-by-step process for helping pages rank better and how to get the right traffic.

You can find show notes and more information by clicking here: http://bit.ly/2vQguzP

Direct download: EP192ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

You can boost your on-page SEO with some simple fixes that together create big results, and our eCommerce Fuel Forum expert Jeff Oxford can tell you how.

Jeff talks about recent improvements to search engine algorithms that have changed the SEO factors you should be focusing on. We talk about branding, how to handle meta tags, headings, and paragraphs, and why content is still king.

Jeff also ranks each on-page SEO factor out of ten, so you know just which elements to polish up to boost your clickthroughs, traffic, and engagement. 

You can find show notes and more information by clicking here: http://bit.ly/2twcm6I 

Direct download: EP191ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Andy Bedell joins us to share some inside knowledge and tips for using Facebook, Amazon, and other resellers to sell and market products effectively. He also shares his own captivating copywriting process and some investment ideas and inspiration. We also talk about CRAP products, Amazon leakage, how Facebook ads work, how to properly vet a reseller, and plenty more.

You can find show notes and more information by clicking here: http://bit.ly/2sMarv5

Direct download: EP190ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Amazon’s BOOST Event was the first annual FBA (Fulfilled By Amazon) conference for sellers on the platform. Long overdue guest Bill D'Alessandro joins us to give us his five biggest takeaways from BOOST, including new developments in international selling, protecting your brand on Amazon, multichannel fulfillment, and much more.

Bill learned that Amazon is focusing on international expansion and making Amazon even more attractive to sell with. Seller-Fulfilled Prime is also growing rapidly, and we discuss whether that's a good thing for sellers, or just a smart play by Amazon.

You can find show notes and more information by clicking here: http://bit.ly/2toOUY9

Direct download: EP189.5ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

With several Hong Kong exhibitions coming up, it's important to make the most out of the opportunity to meet with factories and directly source products. Cameron Walker is the President of Gifts, Home, and Hardware Group at Global Sources and explains how to get what you want out of these massive events. 

You can find show notes and more information by clicking here: http://bit.ly/2sffbL1 

Direct download: EP189ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

It can be tricky to write copy that's both funny and effective. I thought I'd ask Dave Munson of Saddleback Leather, who's a pro at striking this particular balance, for his tips. Dave also talks about how he harnesses video in his business, and what he's learned from running an eCommerce business. 

You can find show notes and more information by clicking here: http://bit.ly/2rtgaVV 

Direct download: EP188ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

On the show today, our resident Importing and China expert Dave Bryant shares what he learned from his experience working in an Amazon warehouse. 

Dave kicks off the episode by talking about the recent sale of his business, which opened up the chance for him to do a temporary stint at an Amazon warehouse for oversize products. We talk about what it looks like on the floor, how they track productivity, and potential problems Amazon may have with staffing as they continue to grow. Dave also talks about what he'll do differently in his next business now that he has insight into how Amazon's facilities work on a day-to-day level.

You can find show notes and more information by clicking here: http://bit.ly/2rPWkDx 

Direct download: EP187ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

We're trying something a little different on this episode of eCommerce Fuel: instead of our normal interview, I've invited Noah Kagan and Dave McGeady to talk about Dave's business Wyldsson. 

Dave, Noah and I talk about the inexpensive, quick, and impactful changes that Wyldsson could make in the next thirty days to boost its sales and improve its conversion rate. We also discuss why Dave should start collecting emails from his customers, how to encourage them to become subscribers, and the small tweak he can make to his product photos to move even more inventory.

You can find show notes and more information by clicking here: http://bit.ly/2pw55RK 

Direct download: EP186ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Entrepreneurs that make money off of intellectual property - like artists and eCommerce storeowners Meredith Keller and Matt Snow - know that protecting your IP is an uphill battle. Meredith and Matt join us to talk about how they've dealt with counterfeiters stealing their ideas, and ways we could improve IP and international shipping policy to better support small businesses in the US.

You can find show notes and more information by clicking here: http://bit.ly/2nfvHJs 

Direct download: EP185ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

How to 100x Your Business in 3 Years

100xing your business in three years might sound impossible, but one of our best new eCommerce Fuel contributors - Daniel Parker - is here to share the story of how his company did just that. After being recruited to MyChoiceSoftware in 2013, Daniel and his partner used clever marketing and stellar customer service to drive their business.

You can find show notes and more information by clicking here: http://bit.ly/2kejPDg 

Direct download: EP184ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

Welcome to the first episode of 2017! Today I'm chatting with Brad Bernhart, a fellow Montana business owner and the craftsman behind the awesome tools over at Earlywood Designs.  

Brad talks about his recent experience handling an unexpected rush of orders, thanks to a press release over the holiday season that depleted his inventory and left him shorthanded in the workshop. An unanticipated shortage of product is not an uncommon problem for eCommerce business owners to confront, so I thought it would be good to hear how Brad handled the experience.

You can find show notes and more information by clicking here: http://bit.ly/2jAb0FQ 

Direct download: EP183ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EST

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