While considering various strategies for attracting website traffic, you might be exploring numerous possibilities, particularly those requiring paid advertising. However, I'd be willing to bet that LinkedIn Ads isn't one of the tools you're utilizing. AJ Wilcox is the host of the LinkedIn Ads Show, an expert in the field, and the owner of B2Linked, a LinkedIn Ads agency that has $150 million in ad spend under its belt. He joins the show today to discuss some of the surprising growth opportunities on the dark horse of social media platforms.

Listen in as AJ shares what you need to know in order to understand LinkedIn better, whether there is anything worth exploring for your eCommerce business, and why it is the easiest platform to go viral on. We also discuss best practices for LinkedIn Ads and organic content, what you need to know about running paid ads on the platform, and some of the ways entrepreneurs of all kinds can leverage LinkedIn for their businesses. So tune in, get ready to take some notes, and prepare to elevate your LinkedIn game to a whole new level.

You can find show notes and more information by clicking here: https://bit.ly/3BJomGr

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Are you overlooking the untapped potential of cold outbound emails? Meet returning guest Danny Kirk, the owner and founder of Kirk & Co, a company that specializes in outbound cold emails, and the host of PromptPod, a podcast focused on prompt engineering. In this episode, Danny sheds light on how eCommerce store owners may be missing out on leveraging cold emails to their full potential. 

Listen in as he shares lessons and insights he has learned through his cold outbound email experience, the key factors that contribute to successful email campaigns, and the significance of personalization, targeting strategies, and crafting powerful copy. We also discuss how Danny uses AI, whether links actually hurt your deliverability, and what metrics you should be monitoring in your email strategy to optimize your efforts.

You can find show notes and more information by clicking here: https://bit.ly/3pvDzYU

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

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Are you tired of hearing about work-life balance and feeling like it's an impossible feat? Steve Chou is the founder of MyWifeQuitHerJob.com and Bumblebee Linens, as well as the author of The Family-First Entrepreneur: How to Achieve Financial Freedom Without Sacrificing What Matters Most, and he has successfully built a business that serves his life and family. In this episode, we’re diving into the work-life balance fallacy in a completely off-the-cuff and unplugged conversation.

Listen in as we discuss the myth of "having it all" and why it's simply not possible, how to optimize for less stress in life, and how Steve manages to work only 20 hours per week on average. Steve also shares how he determines what he should be working on every day and tips for staying productive while maintaining balance in your own personal and professional life.

You can find show notes and more information by clicking here: https://bit.ly/3p7H5bZ

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

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If you haven't yet hopped on the short-form video bandwagon, now might be the time to start. Savannah Sanchez is the founder of TheSocialSavannah.com, a TikTok expert, and an official TikTok Agency Partner who helps top eCommerce brands elevate their business with creative content on TikTok, Instagram, and Facebook. In this episode, we dive into her insights and tips on short-form video, TikTok, and the content-creation process.

Listen in as Savannah discusses the power of short-form video, why it’s become such a popular format for brands, and how short-form video can help businesses engage with their audience and build brand awareness. We also discuss the different platforms for short-form videos, tips for creating engaging short-form content, what Savannah’s content creation process looks like, and the power of a good hook.

You can find show notes and more information by clicking here: https://bit.ly/3AKtqKc

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.