eCommerce Fuel

How can you achieve a successful exit in your business without selling your soul or burning out until you're barely more than a burnt crisp? I'm excited to chat with Adii Pienaar, a successful entrepreneur who has founded multiple companies, including WooThemes and WooCommerce, and is currently working on a new venture called Cogsy. He's also the author of the Life Profitably book and hosts the Life Profitably podcast, and through the rollercoaster ride of his entrepreneurial journey, he has learned some valuable lessons that he shares today.

Listen in as Adii shares his approach to balancing life and business, his experiences of burnout, and the ups and downs of his entrepreneurial journey, including leaving WooCommerce. We also discuss finding balance as a tightrope act—where you invest deeply in your business while also investing in other areas of your life—and Adii shares his motivation for continuing despite the fear of failure.

You can find show notes and more information by clicking here: https://bit.ly/40wCPAE

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP475ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

Earlier this month, the eCommerceFuel community came together for ECF Live, an event filled with three and a half days of adventure, learning, and connection with smart and interesting entrepreneurs. In this episode, we’re recapping the event with Katrina McKinnon, an ECF Live keynote speaker on AI in eCommerce and owner of CopySmiths.com, a high-end content agency and production group for eCommerce.

Listen in as we recap the event, reminisce about our experiences, and dive into our overall takeaways from ECF Live, including some intriguing insights on the future of AI in business and its potential implications. Additionally, we share some of the major takeaways from the event, including Katrina's perspective on the AI session, the power and benefits of Wise.com, and how AI has actually made content creation more challenging.

You can find show notes and more information by clicking here: https://bit.ly/3LK756c

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP474ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

Do you dream of scaling your business to 8 figures—but feel intimidated by the competition in your niche? Today on the show, I’m joined by Leo Caracas, Managing Director & Co-Founder at GoCase.com, who has achieved massive success in the highly competitive phone and media cases market. Get ready to learn his strategies for scaling a business and standing out in a crowded market.

Listen in as Leo shares why he chose to focus on the phone case market, the challenges he faced as the company grew, and the most fun part of scaling a company. We also discuss the importance of having a solid team, what Leo looks for most in new hires, and the three attributes that Leo looks for when evaluating the viability of a company’s growth.

You can find show notes and more information by clicking here: https://bit.ly/3J8K7nN

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP473ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

Do you struggle to get traffic to your website and increase your revenue? Marc Poirier is the Owner and CEO of RougeCare.ca, which specializes in selling red light therapy products, and he has a phenomenal story of shifting marketing investment and energy toward SEO from paid ads—and, in only a few years, has been able to accrue $25k-$30k per month in free traffic.

In this episode, we dive deep into the specifics of Marc’s SEO strategy, including why he chose to start investing in SEO, how it has paid off for his business, and how he has built out his content team. We also geek out about long posts versus short, punchy posts, tips for link building, and what to think about for anyone thinking of expanding into other countries.

You can find show notes and more information by clicking here: https://bit.ly/3IFrRks

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP472ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

Running an eCommerce business can be a wild ride, but it’s not all sunshine and rainbows. One major hurdle that many online store owners face is figuring out how to finance their businesses. So today, I have Bill D’Alessandro, perpetual repeat guest and Founder and CEO at Elements Brands, joining the show again to dive into financing and—more specifically—revenue-based loans, also known as merchant cash advances.

In the episode, Bill drops some serious knowledge bombs about financing your business and the importance of going into it with your eyes wide open and knowing all of your options. Listen in to hear why he’s not a fan of revenue-based loans, the alternatives to look at, and tools for planning your cash flow to avoid falling into the debt cycle in the first place.

You can find show notes and more information by clicking here: https://bit.ly/3xLswMh

Interested in our Private Community for 7-Figure Store Owners?  Learn more here.  

Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Direct download: EP471ECOMMERCEFUEL.mp3
Category:general -- posted at: 6:00am EDT

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